What are cookies?

Cookies are small files which are stored on a user's computer. They are designed to hold a modest amount of data specific to a particular client and website, and can be accessed either by the web server or the client computer. This allows the server to deliver a page tailored to a particular user, or the page itself can contain some script which is aware of the data in the cookie and so is able to carry information from one visit to the website to the next.

How secure are cookies?

There is a lot of concern about privacy and security on the internet. Cookies do not in themselves present a threat to privacy, since they can only be used to store information that the user has volunteered or that the web server already has.

Where can I read more about cookies?

The website AboutCookies.org is a good resource if you would like to know more about cookies.  It includes information explaining what cookies are, how they are used, the EU Law governing cookies, how to control them and delete them.

How PDSA uses cookies

This website (www.pdsa.org.uk) uses cookies in a number of ways.  To explain where we use cookies and what they are used for, please take a look at the tables below.  Many of the cookies stored when visiting our website are provided by our trusted partners in order to allow services they provide to work properly within our site, a good example of this is Google Maps which we use for our Find Us service.

The tables below provide a fuller explaination of the cookies we use and why.  They are seperated into three groups to represent the three different cookie types you can choose to accept on our site.

Necessary Cookies

These cookies are essential in order to enable you to move around the website and use its features, such as accessing secure areas of the website. Without these cookies services you have asked for, like shopping baskets or e-billing, cannot be provided.

 

 

Performance Cookies

These cookies collect information about how visitors use a website, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how a website works.

 

 

User Experience - Cookies

These cookies allow the website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. For instance, a website may be able to provide you with local weather reports or traffic news by storing in a cookie the region in which you are currently located. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services you have asked for such as watching a video or commenting on a blog. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.

 

 

Sharing & Targeting Cookies

These cookies are used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organisations such as advertisers. Quite often targeting or advertising cookies will be linked to site functionality provided by the other organisation.

 

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